Paying Tribute on Memorial Day with Veteran and the Director of Strategic Partnerships, Hugo Lentze5/29/2017 We hope you are all enjoying Memorial Day weekend. This is a time where we all welcome the arrival of nice weather and the end of the school year. However, for many, this is a solemn time of reflection and honoring those who have served and made the ultimate sacrifice for our Country. It is truly an honor to introduce you to Hugo Lentze, a veteran of the U.S. Army and the Director of Strategic Partnerships at the Travis Manion Foundation (TMF). This incredible foundation is dedicated to empowering veterans and the families of fallen heroes. It began after 1st Lieutenant, Travis Manion (USMC) was killed in Iraq while saving his wounded teammates. Travis lives on through TMF's mission to inspire and develop character among future generations. Hugo is joining us as a speaker and attendee at this year's Cause Marketing Summit. Photo courtesy of the TMF Facebook page.
More about Hugo Lentze: Hugo is a 22-year veteran of the U.S. Army and a graduate of the United States Military Academy. In transitioning out of the Army, Hugo struggled with what he wanted to do next. He was hired for a job in Horsham, PA that left him unsatisfied and later worked in a local bike shop. Still, Hugo felt service to others was his true calling. He found exactly what he was looking for at the Travis Manion Foundation. There he works to forge strategic partnerships to fuel their mission and enjoys working alongside like-minded colleagues and helping veterans as they transition from the military to civilian life. We asked Hugo a few questions as part of our 'Plays Well With Others' series. Here's what he shared with us. Question: If you could solve/cure ONE of the world's biggest challenges, what would it be? Answer: Equality, specifically educational equality. Question: What is your most pressing agenda item for this calendar year? Answer: Ensuring that we have a pipeline of dedicated capable volunteers to help deliver our programs. Question: What main cause(s) are you currently working on? Answer: Helping veterans thrive in their post-military lives. Question: What is the current status/trend of the causes/issues you work on? Answer: In the past, veterans have been seen as charity cases, but the trend nowadays is seeing them as assets to the community. Question: Do you see the need for funding and support increasing or decreasing over the next five years? Answer: In order to deliver our programs effectively (execution, research, curriculum development), funding needs will increase. Question: What do you work tirelessly on to further your mission? Answer: Spreading the word about what we do and making more individuals, companies, and organizations aware of what TMF does. Question: How can we (the CMS Tribe) help you? Answer: Help us to focus our pitch and the ask, which often depends on the audience we are addressing. Question: Name a favorite community nonprofit or effort you support locally on a personal level. Answer: TMF, of course, but also Cub Scouts Question: What are some of the tools you use to do business? Answer: SalesForce, LinkedIn, and the internet in general. Question: Theme song? Answer: My Way by Frank Sinatra or the Sex Pistols, it depends on my mood. Question: Why are you going to the Cause Marketing Summit? Answer: For professional and personal development; to hone and tailor my pitch. We are so grateful to have Hugo join us on June 7 as he delivers his pitch for the Travis Manion Foundation. On behalf of the CMS family, thank you to all those who have served and continue to serve. We will never forget. Jenn & Team CMS
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Did you know that only 10% of all nonprofits in the U.S. receive the $25 billion given each year by corporations? Our friends at Catalist are on a mission to establish better access to the corporate sector for all causes – regardless of size or sector!Catalist is the industry’s only online matchmaking platform for companies and causes. You can think of them as an online dating app for social good. Nonprofits can search for 1000s of companies, craft a smarter pitch, and get connected with corporations that are qualified matches using Catalist. Fortune 1000 companies are being connected with nonprofits every day like the National Park Foundation, Avon Breast Cancer Crusade, the Humane Society of the US, and many others. ![]() About Brittany Hill: As a data seeker and trend translator, Brittany specializes in using analytics and innovations to connect companies and causes to do more good in the world. She leads the product and business development efforts at Catalist. As a nonprofit entrepreneur, Brittany is behind some of the industry’s newest products and tools that help nonprofits elevate their mission.Brittany’s extensive background in the nonprofit and agency sectors supports her vision for nonprofit innovations. She's built multi-channel partnerships and award-winning campaigns with some of the most notable blue-chip nonprofit organizations (American Heart Association, UNICEF, Marine Toys for Tots Foundation, Make-A-Wish International) and corporate brands (Pepsico, General Mills, Hasbro, Best Buy). We asked Brittany a few questions as part of our 'Plays Well With Others' series. Here's what she had to say! Question: If you could solve/cure ONE of the world's biggest challenges, what would it be? Answer: Hunger. Question: What is your most pressing agenda item for this calendar year? Answer: To connect more causes with companies that want to make an impact. Question: What main cause(s) are you currently working on? Answer: We work with environmental organizations, health, hunger, human service, and education. Question: What is the current status/trend of the causes/issues you work on? Answer: All could use increased funding from the corporate sector. Question: Do you see the need for funding and support increasing or decreasing over the next five years? Answer: With today's political climate, we are seeing and expecting corporate support increasing. Question: What do you work tirelessly on to further your mission? Answer: Data curation and connectivity. Question: How can we (the CMS Tribe) help you? Answer: Spread the word about the only online platform where causes and companies find each other. Question: Name a favorite community nonprofit or effort you support locally on a personal level. Answer: Girls Who Code. Question: What are some of the tools you use to do business? Answer: Zoho, MailChimp, Dropbox, and Vimeo. Question: Theme song? Answer: Girl on Fire, Alicia Keys Question: Tell me something good (describe something positive) that has happened since CMS NYC last Spring. Answer: Consumers are activated and involved in social causes more than ever! We are excited to welcome Catalist to our CMS NYC community as they share their secrets to getting your cause noticed by the corporate world at the Cause Marketing Summit NYC this June. Until then, come check out Catalist and find the right partners for your organization. ![]() It's our pleasure to introduce you to our tribe member and CMS 2017 speaker, Keni Thacker. Check out how Keni "Plays Well With Others" to make a difference and eliminate stereotypes. About Keni Thacker: Keni is a pioneer of change and is committed to expanding and championing diversity efforts across NYC. As an award-winning influencer and diversity advocate devoted to outreach programs and mentorship, he has made a tremendous impact on future leaders. By day, he is the Sr. Event Technology Specialist at J. Walter Thompson New York. By night, he is the KREATOR at his own diversity-centric production company called K.R.E.A.T.E. (Kulture is a Relevant Element To Achieve Total Equality), which produces content that focuses on highlighting the achievements of incredible people changing the face of their respective industries, while dismissing the perception of negativity and stereotypes when it pertains to people of color. Question: If you could solve/cure ONE of the world's biggest challenges, what would it be? Answer: Hate. Everything else would follow suit naturally. Question: What is your most pressing agenda item for this calendar year? Answer: Providing exposure and opportunities to those that need them most in the workplace. Question: What are the main cause(s) you work on currently? Answer: Discover Outdoors Foundation Question: Do you see the need for funding and support increasing or decreasing over the next five years? Answer: It all depends on government now, unfortunately. Question: What do you work tirelessly on to further your mission? Answer: I care about those who may not have been afforded the opportunities and pure luck I have had in my lifetime. Question: How can we (the CMS Tribe) help you? Answer: Align me with organizations that could use my expertise. Question: What are some of the tools you use to do business? Answer: Social media, video, and photography. Question: Will you share a video you're most proud of producing and promoting? Answer: The New Stereotype, featuring men who are using fashion as a vessel to celebrate black life and change the stereotype associated with people of color. Question: Tell me something good (describe something positive) that has happened since CMS NYC last Spring. Answer: I continue to rock with CMS. Question: Will you share the last picture you took of your pet? Answer: MTV's Former Head of Public Affairs, Ronnie Cho, presented at our 2016 CMS event on their "Look Different" Campaign which urges young people to recognize and challenge hidden bias that exists around us all. |
Jennifer RicheyCorporate partnerships guru with a keen interest in sparking creative campaigns for good. Founder of the Cause Marketing Summit. Archives
April 2019
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